About us

We build the e-commerce suite for Amazon.

Torch Technology is an EU company founded in 2026. Market analysis, listing copy, product imagery, A+ content, translation and flat-file export — we build them as one system instead of six tools with six handovers.

Why Torch Technology?

One suite instead of six tools

Import, analysis, copy, imagery, A+, translation and export run in one system. No exports between tools, no handovers, no copy-paste.

Built for Amazon

Style guides, A+ modules, backend keywords, flat-file export, 21 marketplaces: we build for one channel — and play by its rules.

Real data, with sources

Every claim in a listing is sourced or blocked. Imagery is built from your real product photos, never from invented products.

Built in the EU

Developed and hosted in the EU, GDPR-native and built with the EU AI Act in mind. Your product data stays yours.

What we stand for

A single listing travels through six tools and just as many handovers today. We build the path from ASIN to ready-to-sell listing as one system — for sellers, brands and agencies selling on Amazon.

Our Vision

Every product on Amazon deserves a listing at the level of the biggest brands — in every language it sells in.

Our Mission

From ASIN to finished listing without a tool zoo: sourced copy, real product imagery, A+ content and translations. Approved by you, not by a black box.

AI-first

Every product uses AI as its core capability, not as an afterthought.

User-centric

Designed for humans, not algorithms. Beautiful UX that just works.

Built to be reliable

Quality, precision, and reliability — built with care.

Open innovation

We learn in public, iterate quickly, and share our journey.

The Team

Sebastian Fackelmann

Co-Founder, Key Account Manager

Drives partnerships and client relationships. Holds a bachelor's in International Management and a master's in Artificial Intelligence and Data Analytics — bridging the gap between business needs and technical solutions.

Matias Cam

Co-Founder, Expert Developer

Architects and builds the core systems behind Torch Technology's products. Deep expertise in AI, backend, and scalable infrastructure.

Finn Klapper

Co-Founder, E-Commerce Expert

Spent years building his own e-commerce business and learned first-hand what actually sells. That hands-on experience now flows into every Torch product.

See your catalog in the system

Bring your product and 20 minutes — we'll show you live how Listings and Studio work on your own data.

Book a 20-min demo See how we work